To attract rare IT talent, Incentro’s management team wanted to increase the engagement of their employees and decided to introduce self-management. However, a top-down approach only led to frustration. Therefore, they chose a different approach: With the Prototyping.Work methodology, employees were allowed to take the lead and shape their own collaboration with small experiments. In the following months, engagement increased by 13.5%, and step-by-step, all teams introduced prototyping. Incentro has since become the #1 in the Great Place To Work ranking, which significantly helped their recruitment efforts.